Rodriguez has been living in Detroit's historic Woodbridge neighborhood, through which he is seen walking in Searching for Sugar Man. In May 2013, Rodriguez received an honorary Doctor of Humane Letters degree from his alma mater, Wayne State University, in Detroit. This was told in the 2012 Academy Award-winning documentary film Searching for Sugar Man and helped give Rodriguez a measure of fame in his home country. In the 1990s, determined South African fans managed to find and contact Rodriguez, which led to an unexpected revival of his musical career. Information about him was scarce, and it was incorrectly rumored there that he had committed suicide shortly after releasing his second album. Unbeknownst to him for decades, his music was also extremely successful and influential in South Africa, where he is believed to have sold more records than Elvis Presley, as well as other countries in Southern Africa. Though his career was initially met with little fanfare in the United States, he found success in South Africa, Australia (touring the country twice), and New Zealand. Sixto Diaz Rodriguez (born July 10, 1942), known professionally as Rodriguez, is an American singer-songwriter from Detroit, Michigan.